Shake out the Taiwan Economic Miracle- Bubble Tea
2021
In recent years, bubble tea has become famous and has successfully entered overseas markets. From China to Southeast Asia, as far as Europe and the United States, and even the Middle East countries. The degree of fanaticism for bubble tea can’t be underestimating. In Taiwan, a cup of bubble tea with NT$45 can be sold for US$8 in abroad. Business opportunities are endless, and all bubble tea shop owners are scrambling to enter overseas markets. According to statistics from the Ministry of Economic Affairs, Taiwan can sell about 1.02 billion cups of bubble tea every year, with an average of 44 cups per person, and revenue of 50 billion new Taiwan dollars. In addition to other bubble tea-related industries in overseas, there are about 300 billion business opportunities to develop, and there are also hundreds of thousands of people relying on bubble tea for their lives, and there is also the bubble tea supplier team that quietly cultivates the bubble tea business.
The tea farmers, tapioca pearl factories, machinery and equipment suppliers, and material suppliers scattered in all corners of Taiwan, no one expected that one day they would take a touring train of franchise brands to expand overseas markets and become internationally prestigious.
In terms of people's livelihood consumption, queuing to buy bubble tea is not a big deal in overseas countries, and it is commonplace. But pursuing a cup of bubble tea that is full of aroma and QQ texture is something that must be done and is willing to pay.Even to control the COVID-19 epidemic, overseas bubble tea shops must be temporarily closed, causing a large number of people to queue up for purchases the last cup of bubble tea before the lockdown.
The power of a cup of bubble tea makes people realize that the economic benefits brought by bubble tea should not be underestimated! Bubble tea has not only become a successful case of tradition and innovation, it has also brought new economic miracles, and has also become the pride of Taiwan on the international stage!